Of six different options, “global warming” and “climate change” performed the worst, beaten handily by “climate crisis,” “environmental destruction,” “weather destabilization,” and “environmental collapse.” The CEO of SPARK Neuro, Spencer Gerrol, said that “global warming” and “climate change” are both neutral phrases with nothing “inherently negative or positive” about the words themselves, which could help explain why they elicit such a feeble emotional response. Furthermore, both global warming and climate change are “incredibly worn out,” Gerrol said, and no longer produce the reaction they might have once. Findings from the new USC study would now suggest that the contrary is true, namely, that people react more strongly to the terms “global warming” and “climate change” than to their more histrionic counterparts.Green propaganda still isn't truth...
Monday, August 12, 2024
Green Words
Climate hysteria still doesn't sell:
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